Benetton's Benetton Sans was also based on Gill Sans, while John Lewis and Tommy Hilfiger also based logos on the typeface.

Branding - This infographic examines how iconic brand logos have changed over the past 100 years, with some undergoing ...

this new PARAMOUNT logo won’t stick around for long It does seem like Pentagram put a good bit of thought into this, coming ...

Chicago-based Cook County Health has unveiled a new logo as part of a brand redesign.

After twenty-five years of pioneering the digital payment world, PayPal has unveiled a new brand identity in its boldest ...

The Olympic rings no longer guarantee marketing gold. As the torch passes from Paris 2024 to Los Angeles 2028, savvy brands ...

The firm hired to create the new campaign worked with an Indigenous artist, creating what tourism officials said would communicate all that Arizona has to offer. John Pierce, ASU marketing professor, ...

Hamilton County said goodbye to their tried-and-true logo and revealed a new and cohesive design. In a press release, the ...

For its 200th anniversary this year, the Brooklyn Museum got itself a new logo, and it’s inspired by the museum’s ...

The Brooklyn Museum is globally recognized for its extensive collection and iconic building. The new logo speaks to this ...

What if your Olympic poster was so controversial that countries labeled it "immoral" and some forbade it altogether in public ...

POCATELLO, Idaho (Pocatello City Press Release) – We are excited to announce the City of Pocatello’s new City logo and ...