Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

Think logos are tacky? No more. Fashion has shifted from giant Gs and Cs to quiet branding that lets men and women subtly ...

"I would have bought that in a heartbeat then cartwheel to my car." Shopper thrilled after discovering hidden logo on jacket ...

Choosing a promotional item can be exciting, but if you want to get the most out of these items, then you need to choose ...

In today’s rapidly evolving digital landscape, protecting brand identity has become more critical than ever. With the rise of ...

After months of rumous, Audi has unveiled a new EV range in China, sporting, instead of the rings (arguably one of the best ...

To recap, it seems Musk didn't initially realise that the X logo was a unicode character. That's because the design was put ...

The Athletics are a team without a city for the time being, at least in how they're referenced. The MLB franchise announced ...

There’s another announcement on the Lodestone that most players probably didn’t expect, however. However, it does fit with ...

New York Jets wide receiver Davante Adams saw a branding opportunity for Garrett Wilson after the 24-year-old's one-handed ...

Their collaboration began in 2023 when Angel Reese, then playing for LSU, became Reebok's first long-term NIL signing.