Recent recalls, such as Schweppes Zero Sugar and ... as a presentation developer for the likes of Jack Daniel's, Procter & Gamble, AT&T, and Columbia University.

Investors may recall McDonald's (NYSE: MCD) second-quarter results weren't exactly thrilling. The fast-food chain missed ...

Discover the shocking truth about TikTok videos: 8 out of 10 fail to capture attention and generate positive emotions, ...

The classic Procter & Gamble brand was being shunned by younger people and losing ... Since then, the firm has posted record profits despite several scandals, including the massive recall of faulty ...

A failed rebrand can be detrimental to a brand’s identity; it can reduce credibility, affect sales and leave customers ...

As both versions of the product were long since discontinued by Procter and Gamble, I never expected by request to be taken seriously. When it comes to my family, particularly my daughter, I should ...

Ellis recalls asking a focus group ... with clients such as Procter & Gamble, the University of Cincinnati and Toyota. Growing up with a mom who was a minister and a dad who was a diversity ...

The inside story of how Bob Iger undermined and outmaneuvered Bob Chapek, his chosen successor, and returned to power at ...

The emeritus chairman talks about his “passion” for Publicis over more than 50 years, his leadership tips and how the French ...

To Oksana Masters, Paralympic superstardom is an opportunity to talk about mental health, equity for Paralympians, orphanage ...