Meta has announced to extend its ban on new political ads post-U.S. election until later in the week to curb misinformation.

Prabhvir Sahmey, Senior Director - Ad Sales - India at Samsung Ads, points to a growing ‘subscription fatigue’ among viewers globally. A TV Advertising Engagement Study by Samsung Ads reveals ...

Listen to Story Taxation leading issue for Harris since July, headlining 32 per cent of TV ad content Inflation biggest ...

A true pan-India superstar, his films consistently smash box-office records across languages, propelled by a commercial charm ...

Among the top FMCG advertisers, Hindustan Unilever stood first with 18% share of TV ad volumes. Among the top 10 FMCG brands, six belonged to Reckitt Benckiser (India), with ‘Harpic Power Plus 10x ...

While marketers continue to leverage video-on-demand platforms to target audiences, OEM (Original Electronic Manufacturer) ...

Calum Laming, Chief Customer Officer of British Airways, talks to e4m about completing 100 years of connecting India with UK, marketing plans, consumer trends and more ...

Vineet Singh, Head of Brand Marketing at Pocket FM, outlines how brands can blend data with local insights to select the best ...

Republican Ted Cruz, another closely watched senator, won a third term in the US Senate from Texas. He defeated US Rep Colin ...

The print advertising witnessed a decline of 6% in FMCG ad space during January to June 2024 period compared to Jan-Jun ’23.

Both Mike Braun and Jennifer McCormick have spent seven figures on advertising this cycle, having gotten on the airwaves ...